As of November 2020, there are 2.7 billion people in the world that use Facebook daily. If that did not surprise you, then there is one only answer. You are doing well, marketing your brand on Facebook. You are now more aware of how many people know and have never heard of your brand. And, that alone is such a great help. It helps you find out where your business stands and how you can expand your market.
Besides, with those numbers alone are enough to leave you in awe. The continuous growth of Facebook can be your pillar of support in managing your business. So, would not that be a great thing and a good opportunity for you and your brand?
By now, you must be weighing your options. You are probably thinking about how much you need to spend if you were to give Facebook marketing a chance. Well, fret no further since we would explain in this article why it is worth it.
What makes Facebook marketing great?
- That is indeed a good question, but no matter how many times you asked yourself, the answer remains the same. It is the reigning marketing tool used in our modern society. That is a fact, and no one will disagree on it. Just ask any agency, they will tell you the goodness of Facebook marketing. Take note of these following.
- It is free
Whether for personal or business purposes, Facebook is indeed free. It is not like when you apply for a savings account in a bank, whereas you have to satisfy a few requirements to be eligible. Here, all you need an email address and some wits to make your page engaging.
- Offers affordable campaigns
It does, more so if you divide the traffic over the cost of paid ads. See, the number you got is much more of what you paid for. Moreover, you have an option to share your post for free and let the domino effect fly in. Again, with that, you would not have to pay so much, and you can keep your working capital at bay.
- Broader demographics.
It sure does! That is why Facebook Marketing is a thing in Singapore. A lot of businesses notice that it has exceptional targeting capabilities. Therefore, it would help you let others know about your business. You see, Facebook demographics has age, sex, languages, religion, and other more interest that would help you reach your target audience.
What should you do when marketing your brand on Facebook?
- Like anything else new, the amount of knowledge you have mattered. You see, what you know about Facebook is not so comparable to Mark Zuckerberg, the person who created Facebook. That is the truth, but that does not mean you cannot expand what you already know. So, allow yourself to keep these following in mind.
- Make the first move.
You have to. Otherwise, no one will know anything about your brand. Your Facebook business page will be just there. It would not gain any traffic nor recognition from others. And worst of all, if you set your account in a private setting. That obviously will not get anything, even one view. So, make sure to move first, and let them know who and what you are. That way, they would have an idea of whether to support your brand or not.
- Feel free to ask questions.
Again, you have to. Otherwise, how would you know what your customers want from you? You see, what you want is not something they want. Your customers want something you probably are not aware of or do not know. So, instead of guessing and guessing, ask them. Asking questions is not a bad thing. The truth, your customers would appreciate your more and would find your brand more engaging.
At this point in the article, you now know how beneficial Facebook marketing is. So, allow yourself to give it a try! If you need a hand in marketing your brand on Facebook, then reach out to our agency!
At OOm Singapore, our purpose is to provide you, our customers with seamless Facebook marketing strategies for their brand. Through our meticulous staff and years of experience, we hope to grow old with you. We want to see the growth and future success of your business.
So, what are you waiting for? Give us a call now at +65 6391 0930 and let us know what we can do for you. Or if you want, you can also visit our website today and find out what other services we can offer besides Facebook Marketing.
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